Getting to know Emilia Debowska, Head of Sustainability at Rosti Group
We spoke with Emilia Debowska who has recently been appointed Head of Sustainability for Rosti Group to help shape and drive our Sustainability Strategy. Emilia talks to us about her journey to focusing her career on sustainability, her first months with the Rosti team and also a little about getting to know her.
What’s something most colleagues don’t know about you?
I say yes first and figure out the details later. I’ve been skydiving, bungee jumping and ballooning, flown in a biplane and tried indoor skydiving in a wind tunnel. My next adventure is my first glider flight. I believe there’s always a solution. Sometimes you just need a different angle, or to ask for help.
What’s a small sustainable habit you’re proud of at home?
Planting trees. Together with my colleagues from Rosti Poland, I’ve helped plant over 25,000 trees, and I hope there will be many more. At home I reuse bottles, bags and containers, give things a second life and collect rainwater for my garden. Small habits, repeated every day, make a real difference.
What path brought you into sustainability?
I’ve been at Rosti for almost 20 years. It started with the CSR strategy for Rosti Poland a decade ago. Later I had the chance to lead our first Sustainability Report, prepared in line with ESRS, which was a professional dream I’d carried for years. Now I get to do what I enjoy most: bring people together and turn ideas into action.
What has impressed you most in your first months?
The people. I’ve been welcomed warmly, and colleagues have shared their ideas so openly. I’ve also found great initiatives across our sites and Innovation & Sustainability Centres that deserve more attention. We don’t always need to reinvent the wheel, because the best solutions are often already right here.
What is our position on sustainability, in your own words?
Our ambition is to be the preferred partner for taking sustainability from concept to reality. That means cutting the impact of our own operations and helping customers build greener products, without compromising quality, performance or cost.
What does that mean for a customer?
A partner who understands their challenge and helps find practical answers: reliable environmental data, support with Product Carbon Footprint calculations, lower-carbon and circular materials and smarter product design.
Where are we already making a real difference?
In 2025 we cut our Scope 1 and 2 emissions by 44% against our baseline, and 86% of our electricity came from clean sources. Our customers benefit too, since lower emissions at Rosti help them reduce their own Scope 3 footprint.
What excites you about the next few years?
Moving from strong foundations to measurable impact. I look forward to deeper customer collaboration, growing our product carbon footprint capability and seeing our Sustainability Champions network become an even bigger part of how we work.
If we spoke again in three years, what would you like to say we’ve achieved?
That sustainability is simply how we do business. Customers involve us early in developing greener products, our sites keep moving towards our 2030 commitments, and our people feel proud of what they contribute, not just another corporate programme.
What’s one message for customers?
Sustainability is a shared journey. We don’t claim to have all the answers, but we’re committed to learning, improving and finding practical solutions together.
